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If you run a cleaning business, you know the value of every new client. But here’s the problem: most people start searching for cleaning services online, and if your website isn’t showing up near the top of Google, you’re missing out on those valuable leads.

Why SEO Is a Game-Changer for Cleaning Services

That’s where Search Engine Optimisation (SEO) comes in. It’s the process of optimising your website and online presence so that search engines like Google understand who you are and when to show your business in search results.

So, whether you’ve got a small cleaning crew for homes, a big janitorial biz, or a special deep-cleaning service, we’ll build an SEO plan that’s just right for you.

SEO for e-commerce websites is about:

  • Optimizing product titles, descriptions, and images;
  • Having a responsive design that works on mobile;
  • Improving site speed and navigation;
  • Using technical SEO for e-commerce.

By utilizing all these strategies, your online business will be able to attract more customers, and increase your conversion rate as an online retailer.

What We Offer: SEO Built for Cleaning Companies

Smart Keyword Research

Excellent SEO is built on knowing precisely what your customers are searching for. We combine intelligent keyword research with finding phrases such as “end of tenancy cleaning in [City]”, “office cleaners near me”, or “deep cleaning services London”, because these terms attract the right visitors to your website. The foundation of your SEO is keywords.

Local SEO That Puts You on the Map

Cleaning services are naturally local in nature. To that end, being present in local search results and on Google Maps is essential. We would be able to optimise your Google Business Profile, verify that your business name, address and phone number (NAP) are consistent across the web, and assist you be collecting positive customer reviews, which will help increase your credibility while also helping local prospects find you fast and easily.

On-Page and Off-Page SEO

SEO is more than a few keywords. Our team optimises your website as a whole; we tweak anything and everything, from titles and headings to images and site speed. We’ll even help make sure your website is clean and easy to navigate for website visitors and Google (on-page SEO). At the same time, we elevate your website’s authority by building quality backlinks from reputable sources (off-page SEO). We do this in two buckets so you can rank higher in search more quickly and stay higher for longer.

Helpful, Engaging Content

SEO revolves around content. We write useful, concise content that answers your customers’ questions and showcases your services, including blog posts with cleaning tips, thorough service pages, and FAQs. Good writing helps keep visitors on your page longer (reducing bounce rate and improving SEO) and establishes you and your business as an authoritative trust in the industry.

Mobile-Friendly Design

Nowadays, most people search on their phones, meaning a slow, confusing mobile website could lose you potential clients. We make sure your site not only looks good but also works well on every device with fast load times and easy navigation!

Link Building That Works

When it comes to backlinks, Google views these links as votes of trust. We assist your website in obtaining backlinks from relevant and respectable websites to increase your domain authority and ranking. Backlinks may come from local directories, industry websites, or justified business partnerships.

Clear Reports & Ongoing SEO Support

SEO is a long-term process. As your SEO consultant, we want to share transparent monthly progress reports so you’ll know how your site is performing in terms of keyword rankings, traffic and lead generation. We will realign your strategy based on results and changes in the market, making sure you are consistently ahead of the competition.

Benefits of SEO for Cleaning Companies

  • Be Discovered by Local Customers: Appear right when people search for cleaning services in the area.
  • Increase Website Traffic & Leads: More visitors = more calls, quotations, and bookings.
  • Build Online Authority Long-Term: SEO is building your reputation and trust with Google, and customers.
  • Outperform Local Competitors: Stay ahead and outperform other cleaning companies who are not investing in SEO.
  • Transform Visitors into Customers: Optimised content and a pleasant user experience turns visits into sales.
Who We Work With

We’ve helped a wide range of cleaning businesses grow their online presence and get more customers, including:

  • Residential cleaning companies
  • Commercial janitorial and office cleaning services
  • Deep cleaning agencies
  • Speciality cleaners (carpet, window, post-construction)
  • Junk removal and sanitisation providers
Why Choose Us?

Choosing the right SEO agency in London can make a big difference. Here’s why companies trust us:

  • Industry Knowledge: We know cleaning companies and we know what customers want.
  • Tailor-made Strategies: We don’t have pre-made templates we fit you into. Everything will be tailored to your services and your market.
  • Full SEO Service: We do both on-page and off-page SEO, so it’s harder for anything to get overlooked.
  • Transparent: We’ll send regular updates and reports, so you’ll always know what we’re working on and why.
  • Track Record: We’ve consistently helped cleaning companies increase traffic and find new leads.

Ready to Expand Your Lifestyle Business?

Don‘t let your rivals take your clients just because they rank first on Google. Whether you‘re looking for SEO for cleaning or a personalized plan for a deep cleaning agency, we can get you seen and booked!

Contact us today for a free SEO audit and consultation.

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